Employee and employer issues continue to be a trending topic for us as we explore the dynamics of the recruitment industry and the role of technology.

To find out what else we can expect in 2019, we spoke to Jay Huang from Pulsifi and Leong Chee Tung from EngageRocket.

Though both are HR Technology companies, they focus on different aspects of HR, using technology to help scale the effectiveness of the business and make HR more impactful to businesses in general.

What can we expect from HR technology in Southeast Asia

Jay Huang
Jay Huang, CEO and Co-Founder, Pulsifi

Based in Singapore and Malaysia, Pulsifi helps organisations identify great people through predictive AI technology. Jay has shared his journey with us and together with his Co-Founder, Pete Yoong, has grown a successful company that counts partners like AWS and IBM, as well as clients like Nestlé and Deutsche Telekom.

This AI startup is growing from strength to strength and focuses on the overall fit of employees and employers when it comes to picking the right candidates for the job.

I think 2019 is an interesting year for HR practitioners, as more curiosity will pique towards the use of AI and people analytics to solve their organisation’s talent-related problems.

In recent years, many companies focused more on skills and competencies when hiring people, rather than just experience and education. In 2019, progressive organisations will begin shifting more focus onto traits – for example, things like grit, motivation to learn, as well as personality and work interests – because it is these traits that really make great people, great. AI can help organisations predict which candidates possess those traits, and advise how to develop them in employees.

With partners like Pulsifi, companies can leverage people analytics and AI to understand deeply what makes their people tick, what drives their sense of purpose, and use that information to make more impactful decisions when hiring, engaging, and retaining their talent – and do it all with much greater efficiency than before!

CheeTung Leong (EngageRocket CEO) 004
Leong Chee Tung, CEO and Co-Founder, EngageRocket

EngageRocket helps companies make good people decisions through real-time data. This helps with retention and reduce attrition, which can be a major issue for companies in the region.

With over 30,000 users across 13 countries in Asia Pacific, and more than half a million responses analysed, EngageRocket is growing aggressively. They aim to help companies find the pulse of their employees, which gives them the ability to address employee issues at its infancy, which reduces costs and lowers staff turnover.

We’ve spoken to Chee Tung’s Co-Founder and COO of EngageRocket, Dorothy Yiu, where she shared their vision for the HR industry and how they expect it to grow.

Here’s what Chee Tung has to share what we can expect for this year.

As we start 2019, we expect significant changes in employee expectations and people management over the next 12 months. Applying technology and analytics to improve the employee experience across all touchpoints and consistently deliver better performance would see some major achievement milestones.

With more than $7.6 billion investment in HR Tech in the last two years, the industry is turning to technology to solve engagement, retention and development challenges. From wellness to belonging and performance, leaders are increasingly looking for predictive and prescriptive insights to guide management actions. Studies have found that leaders who are more advanced at using data to analyse the workforce proactively make 56% higher profit margins than less advanced organisations.

To stay ahead of the curve, companies need to identify and plug skill gaps to keep and grow their talents intelligently. These also apply to soft skills. With the rise of team collaboration tools, organisation network analytics, the ability to communicate effectively and work well with others can be scrutinised more closely than ever before. The end result would be a clearer view of the enterprise workforce, and hopefully, more enlightened people decisions.

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