myTU, an automated digital bank available in Europe and Asia, has recently rolled out integration for Apple Pay. They aim to provide more available and convenient ways for customers to pay. The launch comes after their previous launch for Google Pay. The solution also uses iPhone capabilities to protect transactions, with improved wallet support also coming to the application.

Built-in wallets and gateways are becoming the norm

Mobile apps and eWallets are only continuing to grow in 2025 as people gravitate toward contactless payments. Convenience and privacy are paramount to modern customers, and integrated solutions like this are set to eliminate the need for physical cards and cash entirely. Even though 2025 is seeing a higher level of adoption for Apple Pay and Google Pay, platforms have been embracing digital wallets for quite some time. Ride-sharing apps, like Uber, now have online digital wallets that you can add money to, allowing you to use the funds for rides or on Uber Eats, with funds and details stored securely.  Websites like Fiverr also use digital wallets, so freelancers can withdraw payment for their work at a time that suits them. Funds can also be deposited to pay for projects later down the line. 

The emphasis on funds and details being stored securely can be seen across other industries, too. In iGaming, you’ll notice that the best poker app will always have a secure digital wallet that facilitates instant deposits and fast withdrawals. Again, money is secured within the wallet, with verification in place to ensure security. People can also deposit into their account at any time, without having to enter details every time. Payment cards can be saved, with biometric authentication used to keep every transaction secure and private. Apple Pay has become so popular due to the way it effectively utilises this concept, but now it looks like things are being taken to that next level. The widespread adoption of digital wallets within the banking sector reflects the advances being made towards a cashless society. 

Virtual cards from myTU

Even though myTU is now embracing Apple Pay for their platform, every purchase needs to be authenticated with either Face ID or Touch ID. The updated myTU app also includes the issuance of a virtual card. This allows people to spend immediately, without needing to wait for a physical card. Cards can be replaced virtually without disrupting recurring payments as well. This makes it a suitable option for those who want to take out an online subscription. For merchants who like to use tokenised billing, the myTU app allows them to maintain a level of continuity even when card details are changed. This means that subscriptions and memberships can carry on, even when a card has been updated. If you do want to have a physical card, then you can still order one through the app.

As time goes on, it’s becoming clear that the support of mobile wallets is growing and is a key part of what our digital banking future looks like.